CTC СТС |
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Owned by | CTC Media and National Media Group (25,2%) |
Picture format | 4:3 (576i, SDTV) |
Country | Russia |
CTC (abbr. СТС from Russian: Сеть Телевизионных Станций, Network of televisions stations) is a commercial television station based in Moscow, Russia. It belongs to the CTC Media, a Delaware-registered, Moscow-based NASDAQ-traded (CTCM) company with a market capitalization exceeding US$4 billion. The company is co-owned by National Media Group (Russia), Itera (Russia) and Modern Times Group (Sweden).
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CTC was launched in 1st of December, 1996 and today is a leading entertainment network in Russia. Focusing on entertainment, CTC broadcasts a mix between Russian productions and international programming of interest to its target audience, viewers aged 6–54, especially younger audiences.
Approximately 100 million people are within CTC’s signal reach. In 2007, CTC achieved an average audience share in its target demographic of 11,3%.CTC network reaches approximately 87% of urban households. It ranks as the fourth most watched nationwide broadcaster in Russia overall.
The CTC Network currently has about 350 affiliates, including 19 owned-and-operated stations.
CTC Media works with the leading Russian TV content production companies. CTC airs both licensed series and sitcoms, such as The Nanny ("Моя прекрасная няня"), Who rules in this house? ("Кто в доме хозяин?", which is the Russian remake of Who's the Boss?), Born not pretty ("Не родись красивой", based on the popular Colombian telenovela Yo soy Betty, la fea, known in English as Ugly Betty) and original Russian series and sitcoms, such as Cadets ("Кадетство"), Daddy’s Girls Папины дочки.
CTC Media maintains close working relationships with all the major Hollywood studios. It shows European and Hollywood films.
Among the most successful shows: What Not to Wear ("Снимите это немедленно") - style, The Brainiest ("Самый умный") - children's quiz show, Stories in Details ("Истории в деталях") - infotainment, Galileo ("Галилео") - infotainment, Thank God You're Here ("Слава Богу, ты пришел!") - comedy show, Movies in details ("Кино в деталях") - infotainment, You go,teens! (Даёшь молодёжь!)
Cartoons from the collections of the Walt Disney Company, Universal Studios, Warner Bros., and others, make up an important part of CTC's daily programming. Every week day a time slot from 14:00-16:00 is exclusively given to animated series such as The Woody Woodpecker Show, Aladdin, Ghostbusters, Scooby-Doo, Chip 'n Dale Rescue Rangers, DuckTales, Winx Club, and others.
This makes CTC leader in this time slot, with an average audience share of 17,8% of audiences 6-54.
"Веcёлые Мультфильмы" is a cartoon Marathon on CTC. It featured Pinky and the brain and spin-offs.
CTC’s programming mix includes a wide variety of popular foreign series like Quantum Leap, Heroes, Smallville, The O.C., Charles in Charge, Grey’s Anatomy, Charmed, Desperate Housewives, Beverly Hills, 90210, Melrose Place, Kommissar Rex, Nip/Tuck, Sliders, Hannah Montana, Lizzie McGuire, Time Trax, Doctor Who.
Series by Hollywood producers became an important part of CTC’s brand. Those shows enjoy outstanding audience appreciation. While Russian audiences in general prefer Russian-made series, through creative marketing CTC has achieved higher ratings for Hollywood-made series than other free-to-air broadcasters.
CTC director of comedy in 2009, Kostya Naumochkian, appears in the documentary Exporting Raymond, about the efforts of Everybody Loves Raymond series creator Phil Rosenthal to adapt that show into russian version called Voronini for Russian TV.
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